Coffee & Puppachinos
Drinks for humans. Puppachinos for the stars.
Our Story
From Our Factory. Into Their Bowl.
Waikato Petfoods - the factory behind Charlie's - is owned by the same family.
Waikato's Holistic Pet Destination
Your Pet's Favourite Place to Be
More than a pet store. A destination built entirely around the wellbeing of your pet and the people who love them.
Made Down The Road • Fed With Care
From Friday 6 November
Opening Specials
Ziwi Peak range
20% off
Barkley Salmon Frames 150g
Good Noze
$14.99
Save $2.90
Hiro Veal Ribs 100g
Good Noze
$14.99
Save $0.90
Chewzilla
Happy Staffy
$19.99
Save $8.80
Cat collar
Pet One
$4.99
Save $2.99
Natural flea repellent 40ml
WashBar
$19.99
Save $1.99
In store only, 6 to 14 November.
The Hub
Everything Your Pet Needs
Come in for the food. Stay for the experience. Leave knowing your pet got the best of both.
Holistic Nutrition
Charlie's raw food from our own factory, plus freeze-dried from Good Noze
Learn more →
Puppy School
Training and socialisation from 8 weeks old
Learn more →
Coming Soon
Dog Wash Bay
Self-service dog wash, coming after launch
Learn more →
Coming Soon
Holistic Vet
We're looking at this one. Would you book a visit?
Have your say →
The Range
Good Food. Made Down The Road.
Charlie's raw food from our own factory, plus freeze-dried and treats.
Explore the range- Free-Flow BlendsFrozen free-flow, in bulk and smaller amounts. Get your free flow out and defrost before feeding.
- Free-Flow Single ProteinsFrozen free-flow, in bulk and smaller amounts. Defrost before feeding.
- Novel ProteinsSingle-protein mince.
- Fresh PottlesFresh and easy to use.
- Proper Dog RollsMade in Hamilton.
Brand Partners
Brands We Believe In
Tap a brand to see what's in store.
Now open
Come Say Hello
Sign up by Sunday 15 November for 30% off your first purchase of Charlie's own pet food, up to 20 kg - use it by 6 December. Plus first access to puppy school enrolments. Offer terms