Brand Partners
Brands We Believe In
We're partnering with brands we'd choose for our own pets. More on each one, and what's in store, as we open.

Good Noze
Freeze-dried raw food and treats for dogs and cats. NZ made.
See what's in store

The Brooklyn
Memory-foam pet beds. Kiwi owned.
See what's in store

Happy Staffy Co
Tough gear for power chewers. Australian-owned.
See what's in store

Mister Loyal
Pet food storage, designed for real homes. NZ brand.
See what's in store

Arctic Sammy
Outdoor gear for adventure dogs. NZ owned.
See what's in store
Now open
Come Say Hello
Sign up by Sunday 15 November for 30% off your first purchase of Charlie's own pet food, up to 20 kg - use it by 6 December. We'll share partner deals with the list first. Offer terms